How To Review Metrics In Klaviyo

Monitoring and analyzing metrics in Klaviyo is essential for understanding customer behavior and optimizing your marketing strategies. Follow this step-by-step guide to effectively review your metrics within Klaviyo:

Step 1: Access the Metrics Dashboard

1. Log In to Klaviyo: Enter your credentials to access your Klaviyo account.

2. Navigate to Analytics: On the left-hand side panel, click on Analytics.

3. Select Metrics: Under the Analytics section, click on Metrics to view all available data points.

Step 2: Search and Filter Specific Metrics

1. Use the Search Bar: At the top of the Metrics page, utilize the search bar to find specific metrics by name or description.

2. Apply Filters: Use available filters to narrow down metrics based on criteria such as date range, event type, or associated campaigns.

Step 3: Analyze Metric Details

1. Select a Metric: Click on the metric you wish to analyze to open its detailed view.

2. Review Activity Feed: Examine the activity feed to see individual events and their timestamps.

3. Interpret Charts and Trends: Analyze graphical representations of the metric over time to identify patterns or anomalies.

By following these steps, you can gain valuable insights into your marketing performance and customer interactions, enabling data-driven decision-making.